Hyundai Motor America was a Gold Level Sponsor of the 2013 NCLR Conference, title sponsor of the Community Pavilion in the Latino Expo, and Co-Chair Sponsor of the Monday Night Concert which featured Grammy award winning singer Jon Secada and Bachata singing sensation Leslie Grace. In addition, Hyundai sponsored the NCLR Hyundai Sonata Sweepstakes where the grand prize winner was announced during the Monday Night Concert.

The event was held July 20-22, 2013 at the Morial Convention Center in New Orleans, LA.